The Lyon Report
Dr. Gabrielle Lyon
An HNN Original with Dr. Gabrielle Lyon. Produced by Lolli Brands Entertainment, carried on Health News Network, with room for a sponsor.
On the cover
Muscle is medicine.
Dr. Gabrielle Lyon on the cover of Biohack Yourself Magazine, Winter 2025/26, putting strength at the center of medicine.
Biohack Yourself Magazine, Winter 2025/26
One photographer, both covers.
Peter Hurley shot the cover of The Forever Strong Playbook and her Biohack Yourself cover, and came out for the launch.
Dr. Gabrielle Lyon.
New York Times bestselling author of Forever Strong.
In her words
Strength is responsibility.
“Strength is responsibility, and people are ready for that because we know what the alternative is. Weakness really isn’t an option for anybody.” Dr. Gabrielle Lyon, to Biohack Yourself Media.
Dr. Gabrielle Lyon at the launch of The Forever Strong Playbook, New York
The launch
Hundreds came out for it in New York.
The Forever Strong Playbook and her Biohack Yourself cover, launched together on January 27, 2026.
New York, January 27, 2026
The night
A red carpet, a conversation, a signing.
Every book, signed.
The book and the magazine, signed for every guest.
Experts, clinicians, founders and readers.
The coverage
Covered by Biohack Yourself Media, the night’s exclusive media partner.
Its journalists, photographers and videographers were on site throughout the evening.
The founders, on the night
A shift in how people think about strength.
Dr. Lyon’s work represents a shift in how people think about strength, health, and aging. Bringing our community together to celebrate both her book and her Biohack Yourself Magazine cover was an opportunity to highlight voices that are helping reshape the future of wellness.
Where this movement is heading.
We created Biohack Yourself to bring together the people who are actually advancing the conversation around health and longevity. Having Dr. Gabrielle Lyon launch her book and our magazine cover together in New York is exactly the kind of moment that shows where this movement is heading.
At Cannes
Her cover went to Cannes.
Biohack Yourself Magazine, Winter 2025/26, in hand at Cineum Cannes for the premiere of sHEALed.
Guests at Cineum Cannes with the Winter 2025/26 issue
In the issue
Winter 2025/26: the wellness revolution.
Biohack Yourself Magazine, in retail stores across the United States and Canada. Her cover story, beside four of the field’s voices.
- 01Muscle is medicineDr. Gabrielle Lyon puts strength at the center of medicine, and your next decade of vitality.
- 0210 sources of chronic inflammation hiding in your mouthBy Dr. Gerry Curatola, DDS.
- 03Miracles in modern medicineHope, healing and the duty of a doctor. By Dr. David Minkoff, MD.
- 04Biohack your 60,000 mile selfBy Dr. William W. Li, MD.
- 05Mind over matterHow beliefs shift blood sugar, pain and even perceived age. By Dr. Ellen Langer, PhD.
The issue
Read by the field.
Dr. Yuriy May, one of the dentists of Bye Ol’ Dentistry, with her issue.
Dr. Yuriy May with the Winter 2025/26 issue, photographed for Bye Ol’ Dentistry
Featured in the issue
Dr. Gerry Curatola, DDS / Dr. Ellen Langer, PhD / John Assaraf / Dr. Uma Naidoo, MD / Dr. Judson B. Wall, DDS / Dr. William W. Li, MD / Dr. Caitlin Czezowski, DC / Dr. Christine Schaffner, ND / Dr. David Minkoff, MD / Dr. Mark Gordon, MD / Jay Dhaliwal / Nassim Haramein / William Brown, MS
Sponsor The Lyon Report
Three ways to sponsor the show.
Packages are set show by show. The producers walk you through each one, and what it includes, on the call.
A guest at sea during sHEALed premiere week, CannesWhat a sponsor receives
An entire production, yours to keep.
- 01Guaranteed placementFour to five minutes in the documentary.
- 02Your interview, licensed foreverYour long-form edited interview, royalty-free and in perpetuity, on your website, social media and promotional channels.
- 03Up to ten shorts and reelsPosted as collaborations across the documentary’s channels and @biohackyourselfmedia.
- 04Behind-the-scenes recapA cut of your day on set.
- 05Behind-the-scenes photographyPhotography that elevates your personal brand.
- 06Press article and announcementsPublished coverage of your part in the film.
- 07Premiere and festival invitationsThe world premiere, and the film festival selections.
- 08Magazine advantageA preferred rate on your first ad in the internationally distributed magazine.
- 09IntroductionsPersonal introductions to the cast, when asked.
- 10A place in our news outletA home on Biohack Yourself Media.
- 11Screening licenseThe licensing right to host a screening.
The package The New Woo offers its partners today; The Lyon Report sets its own.
The network
The Lyon Report is an HNN Original.
Carried on a network the producing family owns outright: native applications, a 24/7 linear channel, and every title free to watch.
Roku / Amazon Fire TV / Google TV / Android TV / Apple TV / iPhone and iPad / Android mobile / watch.hnn.media / Samsung and LG, releasing soon
The studio
Produced by Lolli Brands Entertainment.
By application
Bring your brand to The Lyon Report.
Start with a conversation with TereZa Hakobyan-Lolli, executive producer.
Message TereZa on WhatsApptereza@lollibrands.com
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Integration and participation are offered by application and are subject to the producers’ editorial approval. Health News Network publishes native applications under its own developer accounts. Device and manufacturer references describe the platforms on which those applications are available and do not indicate any partnership, endorsement or sponsorship. Availability varies by model, region and platform and is subject to change. Samsung Tizen and LG webOS applications are in development.